Janet Yeap, the founder and Creative Director of Minuscule Design, has almost 20 years of experience in the design and advertising industry, with a number of prestigious industry awards under her belt.
She has worked with heavyweights of the ad world, including McCann-Erickson, Bates Worldwide, DraftFCB, Grey Worldwide as well as boutique and niche agencies, in Singapore and Malaysia. She has taken roles from Senior Art Director to Partner, and is adept at a broad range of work including TV commercials, print media, outdoor media, BTL and FMCG, ranging from multinational companies to small local businesses.
Janet’s core values include always making time to personally listen to and interact with clients, as she crafts and creates material that is innovative, responsive, fun, refreshing, engaging and relevant.
Big or small, she takes each project as a challenge and devotes blood, sweat and tears to her work, honing it until it really resonates!
Janet Yeap
Creative Director
Understands.
Communicates.
Strategises.
Directs.
Creates.
Minuscule design was created out of imagery, inspiration, creativity, art and design, architecture, technology, products and friendship. These are the things I love in life; things that I am passionate about, and things that embody passion to be successful. That is what drives me - passion
